This course includes

  • 25 hours of live, project-based training from experts
  • Software Access
  • 1-on-1 bonus training
  • Access to class recordings (30 days)
  • Verified digital certificate of completion
  • Small class sizes

Build a Brand & Grow Your Following on Social Media

Social media marketing is essential for building a following online, whether for yourself, a business, or another organization. In this summer program, you'll learn about today's top trends and strategies for getting noticed on three of the biggest social media platforms: Facebook, Instagram, and TikTok. You'll find out how to create winning content (written, visual, and video) for your target audience. By the end of the course, you'll be able to confidently launch a multi-platform social media campaign.

Schedule & Enrollment: Social Media Marketing Summer Program (High School)

  • 25 Hours
  • Price before discounts: $1,499 Full tuition: $1,299 Early bird discount applied
  • NYC or Live Online
  • Work on real-world projects
  • Expert instructors
  • Small classes

Self-Paced

Attend this course online as self-paced training with access to an instructor for questions.

Course Reviews

From our hands-on training style to world-class instructors and custom-crafted curriculum, we deliver results our alumni are proud of.

Tuition

Full Tuition

Price before discounts: $1,499

Full tuition: $1,299

Early bird discount applied Due before the class starts

Learn the Skills Guarantee™

Get personalized attention in small groups

Work on real-world exercises & projects

Became proficient in Java programming and computer science topics and knew nothing before. Would recommend!

—Zachary Waxman

Learn from industry experts with real-world experience

We supply computers in class, no need to bring your own

Interactive Training

Attend this course in-person in NYC or live online or as self-paced training. Engage with expert instructors, ask questions, and get feedback on your exercises and projects.

Unlike other providers, these are not mass open-enrollment classes. At NextGen Bootcamp, you’ll learn in small groups (typically 8-15 students) and receive personalized attention.

On Campus in NYC 185 Madison Ave, NYC

Get face-to-face interaction with an instructor and other students when you learn at our 185 Madison Ave, NYC campus. Courses are hands-on with a computer and software provided.

  • Live, interactive class
  • Experienced instructor in the room with you
  • Computer and software provided

Live Online Remote, from anywhere

Get the same interactivity and access to the instructor as in-person students. There are no extra fees and we’ll work with you to ensure your remote setup is perfect.

  • Live, interactive class
  • Experienced instructor teaching over Zoom
  • Remote setup assistance provided

Self-Paced Remote, from anywhere

Learn at your own pace with pre-recorded video lessons and hands-on exercises. Work through the material on your schedule with access to course content and resources.

  • Learn on your own with access to an instructor for questions
  • 24/7 access to premium course videos
  • Hands-on exercises and projects

1-on-1 Bonus Training Included

We want you to leverage the skills you’ll learn. In addition to 25 hours of hands-on, small group training, you’ll receive one 1-on-1 training session where you can:

  • Review any concepts or projects from class
  • Receive assistance applying skills to your own project

Earn a Certificate of Completion

Upon completion of this course, you’ll receive an official certificate testifying to your mastery of the curriculum. We’ll send you a link where you can download your certificate, share it online with your friends, post it to your professional network on LinkedIn, and view all your earned certificates. Congratulations on your achievement!

Class Recordings

Missed a session or need a refresher? We have you covered!

Class Recordings

You can also access recordings of each session in your student portal within one business day of the session’s end. Recordings are available for one month after the session.

Social Media Marketing Summer Program (High School) Curriculum

What You'll Learn at a Glance

  • How to develop a successful social media strategy
  • Content creation that increases engagement and drives sales
  • Techniques to gain a following and expand your reach
  • How to use market positioning and social media analytics to improve results

Course Syllabus

Download Syllabus PDF

Instagram Marketing

  • Introduction to Instagram
  • Understanding the Instagram Algorithm
  • The Instagram Ecosystem
  • Developing Your Instagram Strategy
  • Best Practices for Setting up Your Instagram Profile
  • Instagram Content Strategy
  • Hashtags 101
  • How to Gain More Followers
  • How to Increase Engagement on Instagram
  • Instagram Posting Strategy
  • Instagram Features Overview
  • Instagram Stories
  • Influencer Marketing
  • Instagram Advertising

Facebook Marketing

  • Introduction to Facebook
  • Understanding the Facebook Algorithm
  • Best Practices for Setting up a Facebook Business Pages
  • Strategies for Leveraging Facebook Groups for Growth
  • Facebook Ads Strategy
  • How to Setup the Facebook Pixel
  • Facebook Conversion Tracking
  • Facebook Audience Targeting
  • Facebook Ad Creation Best Practices
  • Facebook Ad Optimization
  • Facebook Account Management
  • Facebook Reporting & Insights

TikTok Marketing

  • Introduction to video-based social media
  • Developing a strategy for business-based content
  • Determine your brand image
  • TikTok Marketing
  • Paid Advertising

Frequently Asked Questions

What’s included with my tuition?

  • A hands-on learning experience working on projects and exercises, which is proven to boost comprehension, retention, and engagement
  • Expert instructors who are industry professionals and experienced educators that are driven to help you succeed
  • Top-notch curricula that have been tried and tested over many cohorts and are consistently improved for an optimal learning experience
  • Supplemental materials to assist both during and after the course - please refer to specific course pages to see what supplemental materials are offered
  • A certificate of completion to verify your accomplishment

Is this course open to beginners?

Yes, this course is open to beginners. Students must be comfortable using a computer. No other prior knowledge is required.

Do you offer payment plans or student financing for this course?

This course does not qualify for payment plans or student financing. See our Payment Plan FAQ to find related programs that qualify.

Can I take this course online (remote learning)?

You may attend this training virtually (online) at the scheduled time the course is offered (New York, Eastern Time).

What happens if I need to miss a session?

You have some options:

  • You can watch a recording of the session. We will provide any course materials.
  • If you can’t come into the classroom but can still attend remotely, we will provide you with the Zoom login information.
  • You can use your free retake to make up any missed class time.

Are there any additional fees or expenses?

There are no extra fees or taxes for our courses. The price you see on this page is the maximum you’ll pay us.

Do you offer any discounts for this course?

We don’t currently offer discounts as we do our best to affordably prices our courses.